The 13th edition of Interfiliere Hong Kong, which was held on March 20-21, 2019, ended successfully. The show reinforced its role as an innovation incubator in Asia Pacific for lingerie, swimwear, and activewear supply chain. The trade fair brings together the top brands and a selection of the innovative mills, accessories suppliers, and OEM/ODM companies.
The show welcomed more than1600 visitors. The diversified visitorship contributed to a dynamic business driven ambience. Companies from Hong Kong, Mainland China, Australia, New Zealand, Japan, South Korea, Thailand, US, UK, India, France, Spain, and Indonesia participated in the show.
More than 350 preselected samples were displayed in the Gallery which was powered by a Smart Badge Solution, allowing visitors to collect information of each exhibits. Around 45 percent of the exhibitors were committed to sustainable solutions and 16 per cent of the exhibitors confirmed their acceptance of minimum order quantities.
Four diversified conference tracks welcomed a full house of audiences, gathering a wide range of stake holders and industry decision makers, to anticipate opportunities and strategies through navigating the emerging markets and consumer behaviours, decode trends, and acquire inspirations, challenge the status quo and rethink the supply chain, as well as uncover the latest innovations.
Keynote speakers like Christin Zhang, business solution director of Tmall; Matthieu David-Experton, CEO of Daxue; Terence Senford, head of design for athleisure, Hugo Boss provided exclusive market insights covering lingerie, swimwear, and athleisure. Vanessa Causse, trend forecaster of Eurovet, revealed winter fashion trends 2019-2020 through analysis of emerging socio-cultural signs.
Maria Chahboune, sustainability specialist of Support spotlighted sustainable fashion regarding future fibres and fabrics. Jeremy Jiang, international market sales manager of Tengfei Technology and Gabriel Yang, co-founder of Qianyu Intelligent technology, introduced their latest technologies for the lingerie market.
On March 20, 2019, a fashion show was held for upcoming creative minds contributing to the future of the fashion industry. Around 36 original garments were featured in the fashion show, designed by 12 students from the Bachelor of Arts degree programme in fashion and textiles with specialty in intimate apparel and activewear at the Hong Kong Polytechnic University.
Being an iconic signature of Interfiliere shows, the Creativ’ Lab (Trend Forum) curated by Concepts Paris welcomed its 50th edition in Hong Kong. The Creativ’ Lab paid special tribute to the ingenuity of designers and R&D teams from the industry, by creating a wall named ‘A Makers World’ with photographs of hands in the process of creation. Inside the lab, six storyboards, illustrated with sophisticated products for Interfiliere exhibitors and hottest shopping from around the world, demonstrated A/W 2020/21 seasonal trends. (GK)
(Source:
